I have just gone through the first two paragraphs and found a match of what happens every day in China when competitors wrangle with each other, and the only thing that can be trusted is your own intelligence.

Also, in contemporary China, competitors have stopped making speech like this saying A is bad, B is ridiculous, C is swindling around, etc., and the speech maker is the only genuine high-quality service provider, because they had done enough in the past that it will just create a background message that some of their market share has been taken away and they are trying to get them back without self-improvement, instead, trying to work the magic of “积毁销骨” (ruin a person by using petty talks).

Traditional translation agencies still have reasons to survive, don’t worry about it, while fast turn-around ones exists for a reason — I have experience working for both the types, so I guess in this case, easy jobs that don’t need quries or discussion with the client have been taken away by the fast turn-around, leaving only highly technical documents to the traditional.

As a myGengo’s translator, I would like to tell you my different opinion about that article (as this kind of companies just caught up my attention, this is the only company I am currently working with; will tell more about them if I work with some other in the future).

Usually the level of difficulty of the document isn’t very high.
Even there needs to be any query, I can add it to the comment box.
Usually the time assigned is pretty enough.

About consistency, I believe the client knows the matter even from the moment they shift the choice of service.

Worst of all, even 100% matches are misleading, because they match the original text in the source language, but this may have different translations in the target language. A typical example is gender – a sentence like “Place it on the table” will have a different translation in Spanish depending on whether “it” has a male or female gender in Spanish.