We’ve built this guide because despite the need, nothing like it exists: a concise, step-by-step handbook for globalization and localization in the new millennium.
New clients come to us with a desire to go global but unsure of what the process entails. Some face a catch-22 dilemma. They want to penetrate international markets, but cannot justify the localization costs.
Others – some who have been localizing for years – want to know more about the new tools and processes that will improve both their results and their bottom line.
Enabling Globalization: A Guide to Using Localization to Penetrate International Markets - Here you will find the practical advice you need to start on your way and follow through to a successful finish.
So, whether you’re just entering the wide world of globalization or you’re a veteran of the field, this guide is for you. We invite you to take a look inside the industry through the eyes of a successful localization company. Enabling Globalization will enlighten and inspire you – and leave you eager to tackle your next international market!
ISBN 978-0-615-34853-7
About the Author
Nabil Freij is the founder, owner and president of GlobalVision International, Inc., a software localization and translation specialist in the USA with offices around the world.
Mr. Freij is trilingual and holds an MSEE from Brown University, as well as an MBA from Bryant University.
Freij has worked for over 25 years in the hardware, software, and localization industries. He has traveled the world and lived in five countries. He is frequently published and quoted.
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